Budweiser Rise As One Campaign 2014 As the official beer sponsor of the 2014 FIFA World Cup Brazil™, Budweiser has designed a holistic creative platform under the Rise As One thematic, which will serve to celebrate the moments that unite and inspire fans of the beautiful game around the...Read more
Is your business making the most of social media? By this point, it’s pretty likely that your business is using social media in some capacity. If you’re like most business owners and marketers, you may already have LinkedIn, Facebook, Twitter and Google+ pages, however… to really make the most...Read more
Perhaps because it appeared fairly quickly and because new sites pop up all the time, social media has been considered by some a fad or passing marketing interest, and an unprofitable one. That couldn’t be further from the truth, the benefit of social media to your business, brand and...Read more
Strategy To maximise your social media efforts and truly be effective, a plan is a must. Social media strategy isn’t only applicable when an organisation is launching channels, it can also be applied after a presence has already been established. Social media’s such a new field that many organisations went...Read more
We have worked with many bars, pubs and restaurants over the years and they generally understand the importance of how restaurants can use social media effectively, however very few actually embrace the free advertising and promotions platforms that are twitter and facebook. Lack of planning, inactivity or simply no...Read more
Social Media Management for Bars & Pubs If you are considering Social Media Management using Twitter or Facebook then knowing how to ‘engage’ with your audience is vital to your marketing strategy. Recently released are the findings of an analysis of the Twitter activity of 320 leading brands. The study...Read more
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